The Five Bridges to Wellness is finding their own niche in the noise of the health and wellness world. How are they doing this? They found their niche. The five bridges stands out because they take a complete and holistic approach to targeting an individual's physical and emotional needs to increase health in all areas of life.
The five bridges are:
Bond- this is about community! We were designed for human connection no matter how introverted one may think they are. Finding a niche is important in terms of community by finding a close circle of people who deeply know you and can keep yo accountable. Feeling seen, known and love can be a huge foundation in an individual's emotional health.
Fuel-this is everything that goes in your body. What you eat, drink and supplement in your diet. The saying you are what you eat really is true when it comes to health so it is important to maintain a diet that works best for your health goals and needs. Eating adequately and eating enough are important in energy balance.
Move-exercising is so important! Moving your body has way more health benefits than just physical. Exercise increases blood flow, oxygen to the brain and sustains strong bones and muscles. Moving can also be the micro movements happening in our body all the time.
Rest- Sleep is the primary source of rest, but rest can include practices in your day for stillness and renewing your mind.
Give-The act of giving is included in the five bridges because it is our positive output. Healthy individuals have the energy and compassion to want to share their joy with others through the art of giving.
What is Your Niche?
This chart from Pear Tree Pond explains how your niche can be found in the center core of your passions, strengths, vision and your audience's needs.
The five bridges is finding their niche in the health world by first starting with their passion: health. According to Ronald D. Smith, a niche is an organization's ,"specialty, the function or role that makes it different from other organizations. " I think what makes the 5 Bridges different from other organizations is their strengths. They take a holistic approach targeting all areas of health to help their clients understand their health journey isn't a one stop shop. However, by zooming out and looking at all areas of one's lifestyle, the most intentional results can be found.
Companies Who Found their Niche
An article by Forbes describes five companies who found their niche.
By Charles Gaudet, founder, PredictableProfits.com.
He talks about the idea of getting rich in your niche.
"Rather than trying to appeal to the masses, when you narrowly focus your business to appeal to a certain segment, you benefit in a number of ways: premium prices, lower costs to acquire customers, and the opportunity to become the go-to company in your niche. Businesses that understand the power of specialization are thriving."
Click the link below for more inspiring stories.
Comments